ABOUT ME
Candice Hufler
I’m a public relations and communications expert who lives at the intersection of beauty, culture, and connection. With over a decade of experience leading brand, celebrity, influencer, and creator strategies, I’ve helped brands turn stories into movements and moments into measurable impact.
I’m a public relations and communications expert who lives at the intersection of beauty, culture, and connection. With over a decade of experience leading brand, celebrity, influencer, and creator strategies, I’ve helped brands turn stories into movements and moments into measurable impact.
EXPERIENCE
PR & Influencer Director
John Paul Mitchell Systems — LA2021 - 2025
PR Manager
Foundation — New York, NY2017 - 2021
Assistant Account Executive
BPCM — New York, NY2015 - 2017
EDUCATION
Bachelor of Business Administration, Fashion Merchandising
LIM College — New York, NY
From indie darlings to household names, I’ve partnered with brands to expand into top retailers like Sephora, Ulta, and Target, amplify direct to consumer channels, generate meaningful press ad value, and build influencer programs that drive both culture and conversion. My work spans global brand launches, philanthropic storytelling, executive visibility, and crisis communications always grounded in authenticity, strategy, and a healthy dose of creative spark.
Today, I help brands craft campaigns with cultural relevance, stories that people feel, share, and remember. Whether you’re elevating your brand voice or shaping your next big moment, I’m here to help you connect the dots and the audiences.
Let’s create something unforgettable!
From indie darlings to household names, I’ve partnered with brands to expand into top retailers like Sephora, Ulta, and Target, amplify direct to consumer channels, generate meaningful press ad value, and build influencer programs that drive both culture and conversion. My work spans global brand launches, philanthropic storytelling, executive visibility, and crisis communications always grounded in authenticity, strategy, and a healthy dose of creative spark.
Today, I help brands craft campaigns with cultural relevance, stories that people feel, share, and remember. Whether you’re elevating your brand voice or shaping your next big moment, I’m here to help you connect the dots and the audiences.
Let’s create something unforgettable!
CLients served
